For performance marketing agencies

Your PPC and SEO are fighting
over the same keywords.
Neither team knows it.

Perfix is the intelligence layer between your paid and organic search, surfacing overlap, automating PPC maintenance, and giving your team the answers clients actually ask for.

Connects withGoogle Ads·Search Console
app.perfix.ai
Perfix Dashboard
£1,624+
Average savings identified per account
< 5 min
From signup to first account insight
Dedicated support
In-platform support team on every plan
6 modules
One platform. No data silos.
Sound familiar?

Most agencies have the data. Very few have the answers.

If you're running both PPC and SEO, you already know these conversations. You just don't have a clean way to solve them.

01

Your PPC and SEO teams are in separate silos

Two separate reports. Two separate sets of KPIs. No shared view of which keywords are competing with each other. Keyword cannibalisation is happening in your accounts right now, and no-one can see it without manually cross-referencing spreadsheets.

"We knew there was overlap but we had no way to quantify it or act on it quickly."
02

You have no real visibility into which creative is actually performing

Performance Max aggregates everything, impressions, clicks, spend, but hides which headline, image, or description is driving results. Fatiguing assets run for months undetected. Without asset-level visibility, your creative decisions are guesswork at scale.

"We had 8 fatiguing assets running for months. Creative Max surfaced them in minutes. The fix took less time than finding the problem."
03

Your best PPC people spend hours on maintenance

Search query reviews, negative keyword management, reporting prep — essential work that has to get done. But it pulls your most experienced people away from the strategic work that actually retains clients and grows accounts. At scale, this is a serious margin problem.

"SQR reviews alone were taking 2–3 hours per account per week. We needed that time back."
04

Account health issues surface after the client calls, not before

Without continuous auditing across your portfolio, problems go undetected. SQRs not reviewed for 14 days, budget pacing off, KPIs drifting — by the time it shows in a monthly report, the damage is done. You need tasks, overdue alerts, and audit scores surfaced before problems become client conversations.

"We went from discovering issues in QBRs to fixing them before the client even knew. Perfix runs the checks we couldn't keep up with manually."
What is Perfix?

Not a dashboard. A decision engine for your search channels.

Perfix connects your Google Ads, Search Console, and SEO data in one place, then does something no dashboard does: it tells you what to actually do with that data.

Overlap detected → recommendation surfaced → human reviews → action applied. That's the Perfix loop. No black-box automation. No changes without your approval.

Search Overlap
SQR Tool
Account Audits
Creative Max
Ad Creator
AI Assistant
Overlap identified
£1,901.71
PPC cost in overlap keywords, last 30 days
Potential savings
£1,624.32
If recommended pauses & reductions are applied
Connected via Google OAuth, no passwords stored
Nothing auto-applies, every action needs your approval
Full audit trail of every recommendation and action
Works alongside your existing tools, Ahrefs, SEMrush, GA4
The Platform

Six modules. One platform. Zero data silos.

Every tool your team needs to run search smarter, all connected, all in one place.

← Swipe to explore all 6 modules →
Search Overlap

Stop bidding where SEO already wins

Perfix cross-references your entire Google Ads keyword list against your organic rankings. Every overlap is surfaced with a clear recommendation and the rationale, so your team can act without second-guessing.

Exact keyword overlap across all campaigns, instantly
Real PPC cost and potential savings per keyword
One-click tracked pause tests with monitoring built in
Export for client presentations and QBRs
Total Rows
44
44 matched
Overlap PPC Cost
£1,835
Last 30 days
Potential Savings
£1,574
Conservative est.
Selected
1
Eligible pause rows
All (44)Pause (33)Reduce (7)Review (2)Keep (2)
SEO KeywordPosPPC CostSavingsStabilityRec.
perfix
1
£577
£491
GoodPause
perfix ai
1
£412
£350
GoodPause
perfix ppc
1
£285
£242
StrongReview
perfix ppc seo
1
£185
£157
GoodReview
perfix tool
1
£52
£44
UnstableKeep
SQR Tool

Automate search query reviews without losing control

Perfix analyses every search query in your account, classifies intent and value, and queues recommended actions. Your team reviews and applies in minutes, with a full audit trail of everything actioned.

AI-powered query intent and value classification
Suggests negatives AND new keywords to add to campaigns
Human review-and-apply, nothing changes without approval
Full audit trail across all accounts and team members
Apply Changes (28)Export CSVSaved suggestions
All (32)Add Negative (13)Add Keyword (15)Review (3)
Search TermCampaignCTRCostAI Suggestion
charing cross office
Ad group: Office Space
Offices_Generic
100%
£4.71
Add negative
coworking day pass near me
Ad group: Serviced Office
Offices_Generic
40%
£3.78
Add negative
coworking near me
Ad group: Serviced Office
Offices_Generic
8.7%
£3.41
Add keyword
Account Audits

A health check for every client, always up to date

Perfix continuously audits every account in your portfolio. Each audit scores the account 0–100, surfaces prioritised tasks, tracks budget pacing and KPIs, and flags what's overdue before it becomes a client problem.

Automated account scoring across all key health metrics
Prioritised task lists with overdue alerts per account
Budget pacing and KPI tracking built in to every audit
Re-run on demand or export as PDF for client reviews
ApexPoint Solutions
81
Professional Services
8 tasks2 overdue
SummitStone Ind.
78
Construction
11 tasks4 overdue
FalconFX Markets
59
Forex & Trading
16 tasks4 overdue
North & Thread
33
Clothing & apparel
37 tasks2 overdue
Scorecard — ApexPoint Solutions
Account Structure
85
Ad Quality
70
Bidding & Budget
70
Conversion Track.
85
Account Hygiene
100
Spend
£17.8k
Conversions
129
ROAS/CPA
£138
Creative Max

Know which creatives are actually driving performance

Creative Max delivers asset-level reporting across every campaign type including PMax. See exactly which headlines, images, and descriptions are winning or fatiguing, get AI-generated iteration briefs for underperforming assets, and see competitor creatives running on Google Ads.

Asset-level reporting across all campaign types, including PMax
AI iteration briefs generated for fatiguing creatives
Competitor creative intelligence pulled from Google Ads
PDF export for client-ready creative performance reports
OverviewCreativesDistributionPMaxCompetitors
AllHeadlineImageDescription🔥 Fatiguing (8)
SpendImpressionsCTR
NameTypePerf.SpendROASConv.
Free Gift Offer
HeadlineWinner
£292
0.43x
2
Shop the full range...
Desc.Needs Refresh
£274
0.00x
0
AI Assistant

Ask cross-channel questions, get data-backed answers instantly

Embedded in every audit and overview. Ask the AI Assistant cross-channel questions, request a plain-English account summary, or get a clear explanation of any anomaly, using your actual account data, in seconds.

Answers questions using your real, live account data
Generates client-ready account summaries instantly
Explains anomalies and surfaces specific next steps
Export data as a styled Excel or Google Sheets report
✦ Perfix AI analyst
ApexPoint Solutions · 3652295424
Export conversion performance based on device split
HIGH confidenceExport created via export_xlsx tool.
Done. I exported 3 rows of device performance to a spreadsheet.
Desktop: highest spend (£11,936). Tablet: best CPA (£146).
⬇ Download spreadsheet
Ask why performance changed, what to fix, or request an export...
Ad Creator

Generate high-performing ad copy from your real account context

Ad Creator uses your live Google Ads data, keywords, and landing pages to generate relevant, brand-consistent ad variations at scale. Review before any ad goes live, full editorial control always.

AI-generated headlines and descriptions at scale
Uses your real keyword and landing page context
Multiple A/B testing variations generated automatically
Review before anything goes live, full editorial control
Offices - RSAAwaiting approval
Existing Copy
Current in Google Ads
Office Space in Birmingham
PinEdit
Serviced & Leased Offices
PinEdit
Furnished Offices & Spaces
PinEdit
Gyms, Showers & Phone Booths
PinEdit
✦ AI Generated
AI suggestion · 28 assets
Birmingham Office Space
PinRegen.
Serviced Offices Birmingham
PinRegen.
Leased Birmingham Workspace
PinRegen.
Flexible Office Contracts
PinRegen.
How it works

Set up in minutes. Insights in seconds.

Most teams see their first real insights within minutes of connecting their accounts. No engineer required.

01

Connect your accounts

Link Google Ads via OAuth in one click. Upload your SEO keyword data via CSV from Ahrefs, SEMrush, or Search Console. Under 5 minutes start to finish.

02

Perfix surfaces your insights

Immediately runs overlap analysis, scores account health, and queues SQR actions for review. Your AI Assistant is ready to answer questions from minute one.

03

Review, approve, track impact

Review every recommendation. Apply what makes sense. Track the impact. Nothing changes in your Google Ads account without your explicit approval, ever.

The difference

What changes when you use Perfix

Without Perfix

Fragmented, manual, slow

PPC and SEO in separate spreadsheets, no overlap visibility
SQR reviews take 2–3 hours per account per week
Clients ask cross-channel questions you can't cleanly answer
Creative performance buried in Google Ads UI
Writing ad copy from scratch every time
Account health issues discovered after client complains
With Perfix

Unified, automated, in control

Every overlap identified with savings and action in seconds
SQR reviews done in minutes, AI queues, you approve
AI Assistant answers every cross-channel question with data
Creative Max surfaces winners and fatigued ads instantly
Ad Creator generates variations using your real account context
Continuous account audits flag issues before they escalate
Is Perfix right for you?

Built for a specific type of performance team

Perfix works best for specific teams. Here's an honest guide to whether you're a strong fit.

Strong fit ✓

Performance agency running both PPC and SEO for clients
5–100+ active client accounts across Google Ads
Creating monthly cross-channel performance reports
Managing £250k–£5m+ in monthly ad spend
In-house team with both PPC and SEO capability
Frustrated by manual SQR reviews and reporting prep
Clients asking questions you can't cleanly answer today

Weak fit ✗

SEO-only agencies with no paid search activity
PPC-only with no organic search programme
Freelancers managing just 1–2 accounts
Enterprise teams with fully built internal BI infrastructure
Businesses not actively running Google Ads
Teams wanting fully automated changes with no human review
For your CTO & IT team

Enterprise-grade security. Simple integrations.

We know IT teams have questions. Here's exactly how Perfix handles your data, with nothing to hide.

🔐

OAuth-only access

We connect via Google's official OAuth 2.0 API. No passwords stored. Only scoped tokens you control, revocable at any time from your Google account.

🔒

Encrypted at rest & in transit

All data in transit uses TLS 1.3. Account data is encrypted at rest. We don't sell, share, or use your data to train AI models. DPA available for Enterprise.

💳

Payments via Stripe

Billing handled by Stripe, PCI-DSS Level 1 certified. Perfix never stores card details. Manage, upgrade, or cancel any time from within your account.

Human-approved only

No action is ever applied to your Google Ads account automatically. Every recommendation needs explicit human approval. Full audit trail for all changes.

Pricing

Start free. Scale as you grow.

No credit card to start. All plans include the full platform, the difference is account volume.

Monthly
AnnualSave 25%
No card needed
Free
£0
7-day free trial

Try Perfix without adding a card upfront. Full platform access from day one.

Full platform access
All features unlocked
No Stripe checkout needed
Upgrade any time
Start free — no card
Starter
£74
per month, billed annually

For smaller teams getting started with PPC + SEO intelligence.

10 Accounts
Search Overlap
SQR Tool
Account Audits
AI Assistant
Full audit trail
Start free trial
Most Popular
Growth
£149
per month, billed annually

For growing teams needing more output, reporting, and creative insights.

Everything in Starter
25 Accounts
Creative Max
Ad Creator
Deeper insight history
Priority support
Start free trial
Agency
£224
per month, billed annually

For agencies managing multiple clients and scaling performance delivery.

Everything in Growth
75 Accounts
White labelling
Dedicated onboarding
Team usage
Faster operations
Start free trial
FAQ

Everything you need to know

Quick, clear answers — including the security questions your IT team will ask.

Perfix is a total search platform for performance agencies and in-house teams running both PPC and SEO. It connects Google Ads, Search Console, and SEO data in one place — then surfaces overlap savings, automates SQR reviews, runs continuous account audits, reports on creative performance, and helps generate ad copy with AI.
No. Every recommendation — whether it's a negative keyword, a bid adjustment, or a pause test — requires explicit review and approval from your team before anything is applied. This is intentional: AI should support expert decisions, not replace them. Full audit trail of all actions maintained.
Via Google's official OAuth 2.0 API. You authorise access through a standard Google login — we never see your passwords. You can revoke access at any time from your Google account settings. Same connection method as Looker Studio and Google Ads Editor.
All data in transit is encrypted via TLS 1.3. Account data is encrypted at rest. We don't sell your data, share it with third parties, or use it to train AI models. Enterprise clients can request a Data Processing Agreement (DPA).
All billing is processed via Stripe — PCI-DSS Level 1 certified. Perfix never stores card details. You can manage your subscription, change plans, or cancel at any time from within your account settings.
Perfix delivers the most value when you have both — that's where the overlap intelligence is most powerful. That said, the SQR Tool, Account Audits, Creative Max, and Ad Creator all provide significant value for primarily PPC-focused teams too.
Via CSV upload — a standard export from Ahrefs, SEMrush, Moz, or Google Search Console. Takes about 30 seconds. Perfix cross-references this against your live Google Ads keyword data immediately. Update your SEO data any time and re-run the analysis.
Yes — start at app.perfix.ai/trial. No credit card required. Full platform access so you can connect your accounts, run your first overlap analysis, and see exactly what Perfix surfaces in your account before committing to a plan.
Yes — white labelling is available on the Agency plan and above. Present Perfix-generated reports and insights under your own agency brand, ideal for client-facing deliverables and quarterly business reviews.
SEO data comes in via CSV — compatible with Ahrefs, SEMrush, Moz, Majestic, and Google Search Console. This keeps Perfix flexible and not dependent on any single SEO provider. Direct integrations are on the roadmap. Google Ads and Search Console connect directly via OAuth.
Start for free today

Stop guessing.
Start knowing.

Connect your accounts in minutes. See your first overlap savings immediately. No credit card required.

Takes less than 5 minutes to set up · Full platform access · Cancel any time